When traveling for work or leisure, I’ve often found one of the most beautiful and revelatory parts of new cultures centers around their religions. Italy’s transcendent cathedral architecture and Renaissance paintings. Bali’s towering stone temples and daily flower-filled offerings lining the streets. India’s multi-day, technicolor wedding festivities.
As my husband is Indian and a scientist and I am Irish Catholic but a child of two scientists, our family’s take on the holidays has always been a bit like our approach to our Indian wedding: a la carte. We love to give people gifts, so each holiday season sees us putting a lot of time and care into handcrafting candies, chocolates, jams, and other gifts for our friends and families each year.
This year, as part of my never-ending gratitude to all of you who read our newsletters, watch our webinars, attend our retreats, and sign up for coaching and the database, I wanted to extend that holiday tradition in your direction.
In many holiday traditions around the world, various days following Christmas are the real gift-giving days. In Italy, where much of my travel writing is focused, a witch rides in on a broomstick on January 6th bringing children’s gifts. So we’ve created a little bit of a mash-up of traditions and put together a riff on the 12 Days of Christmas between December 26, 2018, and January 6, 2019, with advance access to products we’ve not launched yet and deep, deep discounts on many of our offerings.
You’ll see things like:
- 75 percent off packages of past webinars
- 70 percent off our new self-serve coaching option (with full access to past webinars, the Travel Magazine Database, and our compendium of questions and answers for 24/7 travel writing fixes when you need them)
- special prices on our upcoming retreats with bonuses like domestic flights to the event included or special coaching packages to help you makethe most of your retreat-weekend training
- a very special coaching offer for those interested in attending the Women in Travel Summit
You can check out all of the deals we offered last year here.
Each day, the offer of the day will be available starting at 12:00pm EST / 9:00am PST and stay open until 12:00am EST / 9:00pm PST or until the supply runs out.
As several of the things we’ve set up for you are special offers on coaching calls or small events, we can only offer a limited number to make sure we can fit them all in.
Please note: these offers are exclusively available during the time specified, with any exceptions or limited quantities noted in the individual offer affected.
These offers cannot be exchanged, combined, or used in place or partial combination with a previously purchased offer of any time. All sales are final.
Each offer includes complete instructions for the delivery of your purchase and answers to any logistical questions about taking advantage of the offer.
Since many of these offers take place on weekend or holiday days, the person who handles our customer service emails will not always be available or not able to sign in twice a day to catch your queries, which is why we make the offers very detailed. These are deep discounts on things that cost us money to produce, so if you would like to take advantage of an offer, you are responsible for doing so during the time frame allotted.
The 12 Travel Writing Days of Christmas 2018|19
Wednesday, December 26: New Year, New Your–Get Everything You Need to Jump Start Your Travel Writing in the Year Ahead
Today’s holiday trivia: A secular holiday, December 26 is celebrated as Boxing Day in a number of countries that previously formed part of the British Empire. For the U.K., Canada, Australia, New Zealand and Trinidad and Tobago, Boxing Day is primarily known as a shopping holiday similar to Black Friday in the U.S.–the perfect start to our holiday specials!
In Ireland, however, the holiday combines both the religious feast of St. Stephen and an older pagan tradition of a purge day into something called Wren Day, when bands of young men dress in cloaks of straw and parade through the town “hunting” a (usually fake and stuffed these days) wren bird atop a decorative pole, stopping in at homes along the way in a trick-or-treating fashion with coins rather than candy as the treats.
If you’ve been itching for an opportunity to pop off questions to me when you need help–our new program will give you a way to do that too!
It includes the opportunity to have small-group calls with me to get your questions answered live nearly every week, include exclusive live access to all of our new webinars and a members-only monthly ask-me-anything call.
You’ll also have access to every question and answer we’ve ever handled for other clients, so you can find even what you need on the spot.
We’ve joked in webinars and internally that this program could be called Coaching Zero, shorthand for “all of the benefits of the coaching program, none of the calls.”
As were compiling the resources for this new program, we realized that a better way to think of it is as a giant buffet rather than a prix-fixe meal when the chef guides your dining process.
Members have access to all of our past webinars, magazines in the Travel Magazine Database, and every question we’ve ever answered in a webinar or for a coaching student.
So we’ve named it the Dream Buffet.
Members have access to:
- exclusive live access to our webinars and monthly ask-me-anything calls limited only to members of the Dream Buffet and coaching programs
- downloadable and steamable videos for all of our past webinars (90 so far with new ones added every week!) after they air and the transcript of the call as soon as its ready–members of Dream Buffet and our coaching programs get access before the webinars are set up in our paid library
- detailed breakdowns of exactly which sections are open to freelancers and how to pitch them in more than 500 magazines
- more than 400 detailed answers to questions about every facet of freelance travel writing, from how to email editors to what to say to land a travel content marketing client (and we’ve got folks going through our past webinars and pulling new ones to add throughout this month!), in our On-Demand Coaching Concierge system
- the ability to submit their own questions for inclusion in the database through a quick “request” right from any screen of the coaching concierge site if you can’t find what you need
The regular price for Dream Buffet access runs at $99 per month.
But if you know this is a fit for you, we’re going to give you $831 off of the regular price.
Yes, $831 off.
If you’d like to grab one year of Dream Buffet access through our holiday specials, before it opens to regular registration, we’re going to give it to you for 70 percent off: $357.
If you have been following us, you’ll already be familiar with how much these resources cost on their own. The Travel Magazine Database runs $20 per month, access to individual webinars and their transcripts is $19 each, and the On-Demand Coaching Concierge site is only available otherwise through our Coaching Lite or Full Coaching Programs ($249 or $599 a month respectively).
If you paid full price just for the webinars that are already included and the Travel Magazine Database, you’re looking at an investment of $1950. That does even include access to the live calls or question-and-answer library!
Delivery: Once you’ve paid here for your one-year access to the Dream Buffet for $357, we’ll start setting up your access to the included resources. Your access will run January 1, 2019, to December 31, 2019.
- Travel Magazine Database
- If you do not already have an account, we will create one for you and send you the log-in instructions.
- If you already have a monthly subscription, we will suspend the payments, and you can use the same account going forward as part of your Dream Buffet membership.
- If you have already purchased months of access through an event, your one year of Travel Magazine Database access through the Dream Buffet program will be added on top of your current subscription.
- If you have already purchased annual database access, your one year of Travel Magazine Database access through the Dream Buffet program will be added on top of your current subscription.
- Full Library of Past Webinars
- We will set up a page in our private system for coaching students for you and send you your access information when your access begins on Tuesday, January 1. This page is linked to your email and username.
- On-Demand Coaching Concierge
- Your log-in will be sent to you when your access begins on Tuesday, January 1.
Dream Buffet, like our database and coaching programs, is a subscription offering. If you would like to cancel your Dream Buffet access after the year is up, be sure to let us know before December 28, 2019, so that we can cancel your subscription before it renews automatically.
This offer has now ended!
Thursday, December 27: Two Private One-on-One Coaching Sessions with a Certified Business Coach Specialized in Building Travel Writing Businesses
Today’s holiday trivia: Continuing our look at holiday traditions around the world, we travel east for a very different type of holiday. As a secular, communist country, North Korea has a different take on holidays than many societies. Its 71 official holidays include Sundays, for instance, and many holidays are based on birthdays of the party leaders and founders. Today North Korea celebrates its Constitution Day, for which the state provides rations explicitly for the holiday feasts.
When we surveyed you guys to see what you’d most like to see in our holiday specials, one of the things that came up again and again was opportunities for one-on-one coaching!
Since I’ve finished my coaching certification this year–which was a very eye-opening experience that I wish more people who offer business “coaching” would do–I’m even more excited than ever to work with you one-on-one to move your career forward.
I bet you’ve heard a lot of advice about how to run your travel writing career:
- Write for free for sites that pay $20 until you have enough clips to pitch bigger places. (What they don’t say: “bigger” places are completely uninterested in the clips you got from the free or low-paying sites.)
- You can never make a good living blogging for other sites; they won’t pay you more than $20 a post. If you want to really have control over your income, you have to start your own blog. (What they don’t say: that it will take at least two years for you to have a big enough audience to get paid for ads or sponsored posts.)
- Magazines don’t pay anymore, if they’re even still in business. You can never make a good living writing for print. (What they don’t say: print still, consistently, pays far better than online, and those editors need pitches more now than ever.)
The unfortunate thing is, there is always an exception to these “tried and true” pieces of advice:
- The writers who get their very first clips from O, The New York Times, or Travel + Leisure.
- Bloggers who get paid $350 a post (at least) blogging for companies with the pockets to pay them.
- Travel journalists who earn six figures from their print travel writing. (I heard from one the other day who has been making six figures travel writing for two decades.)
Because the problem with most advice out there about how to be a “successful” travel writer is that it’s based on what someone else did and their version of success (which more often than not included some lucky break they didn’t realize was luck that they’re leaving out of the story.)
And their version of success isn’t just about the goal they wanted to reach. It means a different amount of time on the road for free verses time on traveling exactly where they want when they want. Time out exploring versus working with a view of Mt. Fuji while on the road. Or earn gobs of money versus seeing their name on a cover of a major magazine in the bright lights of the newsstand at their local Barnes and Noble.
Following someone else’s idea of how to become a successful travel writer may lead you to their vision of success. But, most likely, it will lead you down a twisted path of confusion over what to do when and why, because that advice simply isn’t a fit for your skills, background, circumstances, and goals.
This is also the central issue with a lot of “coaching.”
Consulting is different from coaching in that it’s when someone is doing something for you. Like if I interviewed you about your trips, came up with the article ideas, and matched them to magazines, AND THEN wrote the pitches, the emails back and forth with the editors, and the articles for you.
You may imagine that that would be (well, first off, unethical–but putting that aside for a second) a great way to get a lot of bylines really fast!
And people definitely ask me for things like that on a pretty much daily basis.
But my very easy response is that they wouldn’t want to pay what that costs.
In my case, on the other hand, I only do idea matching consulting work on a case-by-case basis for destinations or their PR companies that I feel as strongly about helping as I do writers, and those packages begin at $5,000 per engagement.
I’ve tried a few business coaches over the years, and I remember the first time I went for something “high-level” that cost a whopping $500/month.
When I saw this person had spots in her program, I was so excited. She was the long-time editor of a *very* well-known blog in the online writing space, that I have followed since 2006, and I had seen her speak at a conference I always enjoy, Jeff Goins’ Tribe Writers Conference.
The issue with these calls was that:
- We didn’t do or discuss anything on these calls that led to me working on my business in between sessions.
- Our calls consisted either of my coach using my time to familiarize herself with my business and industry to figure out how to direct me or her walking me through an exercise from a worksheet generated by another writer/teacher that she admired.
- There was one one-hour session a month, and I could ask her one question each Friday in between, sent only on Friday, and I never had anything really useful at that specific moment to ask her about…or at least not something it seemed I’d get a useful answer about with just one short email question and no back and forth.
For a while after this, I didn’t have a business coach. The next one I worked with had a very different value proposition. His work was based on one of the most fundamental books on running a business–which he wrote, of course–and he had a clearly defined process he worked through with each member of the group or one-on-one coaching programs.
This investment seemed much more clearly defined, and included four one-hour calls in that monthly price, which worked out to around $350 per hour.
But what was that $350 per hour getting me?
It might be best to paint the picture of what he does that you will absolutely not see in our coaching:
- Our sessions all revolved around PowerPoint that the coach presents on screen and rarely deviated from to personalize the content, so it was basically like a private webinar rather than a conversation. (I would NEVER serve you re-heated information during your valuable one-on-one time.)
- I would occasionally have homework that included writing up lengthy things about how we wanted to run our business, but he would *never* review them beforehand, resulting in every session we had after a homework consisting literally, entirely, and solely of him reading what I had submitted out load to himself while I sat there and waited and him occasionally giving me comments.
- At the beginning of each session, he would ask me a few, let’s call them “catch-up” questions that would take about 20 minutes of talking about what I had done in the past week and he offering out-of-the-blue, unfounded business advice as solutions to various things I encountered that were of no use, because, as he said, “I’m not really an expert in this, but, have you tried…”
And, interestingly, the guy doing the coaching that I received deceptively was not the one who wrote the book, but a former business partner of his who specializes in management consulting who licensed the content and brand name from him!
It was an interesting engagement working with him, but in many ways, it taught me more about how to coach than what I was expecting to learn from him.
This year, I also completed my certification as a professional executive coach (because whether you feel like it or not, you are all executives of your own business!), so that I can now bring you the trifecta of what a coach should offer:
- experience doing exactly what you’re trying to do
- experience being coached
- the highest level of training in what real coaching, where you move the needle forward on exactly what you need, rather than what some consultant thinks you should
Plus, since I’ve been coaching travel writers for more than two years, I’ve also seen hundreds of other travel writers’ situations to add to my own writing experience.
Because we are committed to doing everything possible on our end to ensure you have sustainable success with your freelance writing, we generally avoid doing one-and-done coaching appointments, because you need an accountability mechanism to follow through on what you’ve discussed.
But we know that many of you are still figuring this out, and that life happens, and that you simply find yourself sometimes wondering how you got where you are at that moment and needing to hit the reset button quickly.
So, we’re taking the one-hour coaching appointments that we do as an add-on to our weekend workshops, and opening them up even to people who haven’t attended an event.
To make sure there’s a level of accountability, however, you get two!
You can split them up however you want:
- Use one now to set your goals for the year and one at the end of the year to review them.
- Or one before a conference you’d like to drum up a lot of work at and one after to figure out how to follow up with the leads you found.
- Or use one to help plan your first big trip involving pitching free stays and tours and then again afterward to make sure you get the best assignments possible out of the research you did on the ground.
Grab your two one-hour coaching calls for just $199 here to get started!
The details–make sure to read before booking!–of delivery of your purchase and how our coaching calls work:
- Due to the holidays and Gabi’s travel schedule, we’re currently closed for coaching appointments until the week of Monday, January 15, so no calls purchased in this offer can be used until that time.
- You will receive an email at the beginning of January explaining how to book your calls.
- Calls must be used in 2019, but can be used at anytime during that period when call bookings are available.
- We use a pre-call questionnaire that must be completed before a call is scheduled to get clarity on what you’d like to discuss in the call so that both you can Gabi can prepare accordingly.
- We use an online scheduling system to schedule all coaching calls and to display Gabi’s availability. One month of availability (i.e. only January availability until the end of January, only February slots until the end of February, etc.) is displayed at a time. We send out an email at the beginning of each month when the calendar is open for bookings.
- You will receive an email once each month, when the calendar for the month is opened, until both of your calls are used, reminding you to book your call.
- There is no email support between coaching appointments.
- If a call is canceled or rescheduled within 24 hours of the originally scheduled time, we cannot guarantee that that call can be accommodated.
- If a specific call is canceled by the user at the last minute twice, it cannot be rescheduled, as Gabi has set aside this time for your call and you have kept others from using this time.
Our main coaching programs ($250-$600/month) only open twice a year and won’t open up again until the spring, so if you’ve been trying to see if coaching is right for you, or just need a little support to get momentum, I look forward to talking with you soon.
If that’s a fit for where you are with your budget and business, I’m really excited to work with you, but I know that’s a stretch for a lot of folks, so don’t worry, we’ve got lots more non-coaching offers at much lower prices coming in the next few days.
This offer has now ended. Thank you!
Friday, December 28: Three Days of Personalized, Small-Group, Skill-Building Travel Writing Retreat
Today’s holiday trivia: As part of the Feast of the Holy Innocents, December 28 is a day for pranks (similar to April Fools Day in North America) in Spain and Latin American countries. Pranksters or “inocentes” trick their friends and family; even newspapers, radio and TV stations have been known to participate by providing false stories.
The town of Ibi in Alicante, Spain, celebrates the festival of Els Enfarinats each year, as well, with participants in the day-long festival dressing in mock military uniforms and staging a mock coup while a band of street musicians tour the city. The “military” exercise their authority under a blaze of fireworks, flour bombs and eggs, surrendering at the end of the day with a traditional dance.
Our retreats at our private location in New York’s Catskill mountains are not conferences. They aren’t workshops. And they aren’t classes. They’re retreats. Intimate, cozy, highly-personalized experiences.
We’ve decked out the space with everything you need to get your focused-writer on, including:
- workplaces for all moods, from desks with huge windows looking out on nature to comfy, sink-in chairs for snuggling in to couches piled with pillows and blankets (hey, it’s winter!) and an actual pub
- thousands of magazines to get your pitch-idea juices flowing and inspire you with top-tier writing
- hundreds of books on the craft and commerce of writing along with the tomes from the top travel writers in the world to help un-stick your writers block
- all of the coffee, espresso, and tea
And you experience all of those things whenever you want on your own with our Creative Residency Program.
So when we do a retreat, we kick things up the personalization in five big ways:
- All of our retreat content is focused on exactly where you are. I literally present the programs differently each and every time, taking into account the skill and travel knowledge backgrounds of each individual present that week or weekend.
- Our retreats are kept uber-small so it’s not possible for you to get lost along the way. This group size allows me to constantly check in that the concepts we’re discussing are hitting home with each and every person there, and revisit, re-explain, or further break things down so that each person moves through the content with the group. No writer left behind.
- You get one-on-one time to dig really deep down into what YOU are stuck on. In each of our weekend and week-long retreats, you get one-on-one time (typically two one-on-one) to make massive progress quickly, in the middle of our educational content, so that we can slough off wherever you’re stuck and get you charging through to completing your goal for the week or weekend.
- We focus on the experiential. As we move through the information covered in each event–whether focused on building your business, working with magazines, learning how to be a travel writing in the field, or building your own travel content marketing gigs–we heavily alternate between hearing, doing, and discussing. In medical school, they have an maxim, “See one; do one; teach one,” that allows them to level up their students quickly through difficult tasks, and we give it the travel writing treatment. If I were to just teach you what to do and let you go home and (hopefully find the time and then) try it, you would never making nearly as much progress, if any at all, as you do by hunkering down to give something a try right away and then discussing what did and didn’t work and why so you’re prepared and patterned with how to do something the right way when you do get home.
- You learn from a multitude of experiences. While we alternate learning by knowledge acquisition (listening) and learning by doing (exercises), the sharing time our small group size allows is also a crucial part of expanding your horizons and sparking new ideas. As you listen to how your peers have dug differently into the exercises based on their life, work, and travel backgrounds, your pre-conceptions about how things should or need to be done will naturally expand, showing you more ideas for yourself that fit you.
For today’s holiday special, we’ve actually got two different offers for you for the same thing–that is, two different option to get a very special package of our of our three-day retreats combined with specially tailored coaching.
One focuses on what is simply the best, easiest-to-set-up, and quickest way to make a great living as a travel writer today. And the other is a brand new event that has been heavily requested–especially as to include in these holiday specials!
Here’s how it works:
- For today’s offer, you can select either the TravelContentCon or our new event, Your First “Press Trip.”
- For the same amount as our regular registration price–today between 12pm and midnight EST only–you can get a specially tailored coaching offer along with your event registration to make sure you make the most of everything you’ve learned.
- After you attend the event, we’ll have three coaching calls specifically tailored to continuing the work we began at the retreat. If you’ve take TravelContentCon, we’ll spend our calls doing a close edit and discussion of your content marketing pitch letters, offer, proposal, and prospect lists, and if you’ve attended Your First “Press Trip,” we’ll discuss your article ideas arising from the tours, where to pitch them, and how to shape them into pitches.
All of our three-day events include:
- 6 to 9 lecture, workshop, tour or discussion modules
- At least two private coaching sessions with Gabi during the weekend to polish your portfolio, pitches, and proposals and plan for your travel writing success after the retreat ($250 value)
- A private room with writing desk and the opportunity to stay on at the retreat center the following week as many days as you’d like to continue working on your pitches in a focused writing space ($150 value)
- The opportunity to stay at the retreat house for an as many days the week before or after the retreat as you’d like ($150 value)
- Wholesome, organic meals, beverages and snacks throughout the retreat ($100 value)
- A print copy of The Six-Figure Travel Writing Road Map…plus you’ll skip the shipping. We’ve already paid that for you ($25 value)
Choose your adventure:
Friday, January 25, to Sunday, January 27, 2019 – TravelContentCon: Everything You Need to Start Creating Your Own Custom Travel Content Marketing Gigs
There are so, so many opportunities out there for travel content marketing.
How many hotels can you think of off the top of your head? How many destinations around the world? How many cities where visitors take tours during their stay?
In just the tour and activities market alone, in just the U.S., there are 68,000 companies valued at 20 billion. That’s not even the size of fish you’re probably going after. There are many, many more that are smaller and don’t have in-house staff devoted to their content marketing.
Every year when I attend the ITB Berlin travel trade show, more than 10,000 destinations, hotels, travel tech companies, and tour operators cram, often sharing several to a table, into a space the size of 30 football fields and pay anywhere from $4,575 to $38,200 to be there for just 2 days in front of around 160,000 German consumers and trade visitors (i.e. less than the monthly visitors of the vast majority of these organization’s websites every month).
Tourism boards in cities as small as Ontario, California (population 173,212), and Columbia, Missouri (population 120,612) are spending $1.9 million and $1.2 million, respectively, per year on tourism marketing and promotion. Destinations like Florida (population 20.61 million) and Philadelphia (population 1.6 million) spend more like $76 and $19.5 million respectively.
If you have ever had a blog, set up an Instagram account, interview sources for journalism stories or corporate writing, or told stories at parties that kept every glued to your every word, you have skills that these companies need.
Once we start rolling into March, companies and tourism boards are far too busy interacting with visitors for this season to loop in new contractors and strategies.
That’s why we run a TravelContentCon in January each year, so you can get in before travel companies are off and running with their marketing plans for the year and your carefully crafted pitch emails fall on overflowing inboxes and lay buried under priority customer emails.
Grab your spot in our upcoming TravelContentCon with three follow-up coaching calls for $549.
Wednesday, June 19, to Friday, June 21, 2019 – **BRAND NEW EVENT** Your First “Press Trip”
This is a very special opportunity to get a spot in a new event that we’ve been asked to launch and are very excited to bring to you for the first time this spring.
We’re modeling this event after our awesome but intense week-long bootcamp and our summer camp for coaching students, which focused entirely on tours and other pitch-idea-gathering outings laced with impromptu lessons on whatever most piqued the interest of the group, covering a wide range of topics like:
- the theory and practice of food photography, including trends over time and how to develop your own style
- how to get the most information out of reticent interview subjects
- what to do when a source basically invites you to meet their family, gives your a parting gift, spells out their name and important dates in great detail, and then tells you that you can’t write about any of it
- how to turn chance encounters with interesting people well-known in their fields into articles in subject areas you don’t know well
- how to get the information you need for your piece when there are customers vying for your sources attention
- what to take from your mountain of notes and information into an actual pitch or piece
- and much more!
The focus of this event is for you to experience tours like a full-time, travel writer would, but rather than learning just by watching your peers and trial and error, you will have a personal guide to the professional side of being on a press trip and using the material that you can ask all of your questions to on any topic along the way.
I’ll create an itinerary specially tailored to the weather, season, and the stops that are able to offer us a personalize experience on the days of our event. Just a small selection of the places we’ve visited during similar events in the past include:
- Wood-fired pizza that Food and Wine calls some of the best in New York, even though it’s surprising outside of New York City
- Top award-winning wines (of course!)
- A visit to the home of American fly fishing, also known as a “Distilling town with a fishing problem” due to the presence of a lauded local distillery
- Craft cider in the traditional European style
- A visit to the historic Delaware and Hudson canal (also a great spot for morning runs for the active folks!) with the walking encyclopedia for the area
Other options for this retreat include:
- Zero kilometer beers made with wild yeast and site-grown hops
- A visit to the first whiskey distillery in New York since Prohibition
- Adorable, soft, and highly photogenic alpacas (great story ideas came from here during our winter bootcamp!)
- brand new stops we uncover between now and when we finalize the schedule!
Grab your spot in our upcoming Your First “Press Trip” with three follow-up coaching calls for $549.
FAQs for our new event:
- When do you need to choose which event you’ll attend? Since we only have a certain number of bedrooms available for each event, you’ll need to select the retreat you’ll attend at the time of purchase. We have separate payment links for each event that are automatically limited to the number of spots, so the links will switch off when spots run out.
- Why are we holding this “press trip” event on weekdays if it’s aimed at non-full-time travel writers? We’re holding this event in the late spring/early summer so that you can get the best weather, photos, and options for outdoor activities, but good weather also brings leisure travelers! To make sure that we can set up private tours in the places we want to visit without taking paying business away from our hosts, we’ll conduct our private tours on weekdays.
- Why are we opening spots in this event so far in advance? It may be hard to believe but this spot in late June is literally the first spot that I have open in my schedule to host an event the entire year at this point!
- What happens if something in your schedule changes and you’re no longer able to make these dates? You can let us know up to one-month before the event if you need to transfer this registration to another event this year, but all sales are final. This offer cannot be transferred to a different product that is not a three-day retreat.
- What is included? All meals, tours, and accommodations for the days scheduled with the option to remain at the retreat house for as many days as you would like the week following the event. Only accommodation is included for any days past the days of the event.
- Why should you pay to go on a “press trip”? Normally I would tell you to run very far away from anyone that is charging you for a press trip. That’s why we say “press trip” in heavy quotations here–this even is intended as a small-group, personalized, educational experience. I am paying each of our hosts for our tours and anything we consume as if we are leisure guests. This helps you to be able to go on the trip; otherwise, I would need to run your credentials, clips, and acceptance letters for the trip by the hosts and there would be an understanding that you will be publishing articles based on your trip in the near future. Trips like this are a great option to see what a press trip would be like in a safe space where you can ask all the questions about what you should do that you like. You can also build your own relationships with our hosts to be invited in the future if you would like.
Confirm your spot: TravelContentCon or Your First “Press Trip”
Delivery: This offer includes three coaching calls to be used approximately one per month after the retreat that you attend. You will receive instructions on how to schedule your coaching calls after the event.
This offer does not include membership in our coaching program, with the On-Demand Coaching Concierge, Travel Magazine Database, and Personal Webinar Library, only the coaching calls. You can purchase the Dream Buffet separately for the period following your event if you would like access to those resources.
You don’t need to confirm your flight dates with us before booking; you’re welcome to arrive any time the week before the event and leave any time the week after.
We keep those weeks open for attendees who want to front-load work before the event and bang out some deadlines so their decks are clear for new endeavors and those who want to take advantage of the thousands of magazines in our physical library—the progenitor of the Travel Magazine Database.
A bit more than a week before the event, you’ll receive a questionnaire about your arrival time and food preferences, then another the week of the event with reminders on what to pack and the weekend schedule.
Saturday, December 29: Four Days of Our Favorite Travel Conference
Today’s holiday trivia: December 29 is the main official holiday in Mongolia, marking the day the country obtained independence from China in 1921. To commemorate the holiday, Mongolians hold the largest wrestling match of the year. In Mongolian culture, wrestling is one of their “three manly skills,” the English name for the trifecta of wrestling, archery, and horsemanship. Wrestling is regarded as the most important of the three, and it is said that Genghis Khan considered wrestling to be an important way to keep his army in good physical shape and combat ready.
Today’s holiday special is very different than anything we’ve offered in the past. You don’t actually even pay us for it!
I’ve hinted about this offer in our newsletter earlier this week and earlier in December on our blog when I announced what I would be speaking on at the Women in Travel Summit this year, and it’s time.
We’ve put together something very different from our usual 12 days deals today that centers around the conference.
Every year I attend (seriously) dozens of conferences to speak, sponsor, or stay up on what is going on in all the different sections of the industry that affect our readers, event attendees and program members: destination marketing at the tourism board level, travel blogging, non-fiction book publishing, the magazine industry, the world of company content marketing, and, of course, the latest in running and greatest tips on running a freelance business.
And when people ask me which one is worth going to, I always say WITS without hesitation.
It’s simply the best event I know currently of any kind for surrounding yourself with inspiring content creators who are working hard toward their goals and can light up paths you’ve never considered for how to achieve yours.
The interesting thing is, while the event is run by women with all female speakers, it is also open for men to register as well, and there are always a handful in attendance.
I’ve attended for four years now, spoken for three, and sponsored the event for two, and each year, I am inspired by the huge leaps I see from one conference to the next in the travel writing careers of those I meet there every year.
So this year, we’ve decided to take a bigger sponsorship role in the event, and we’re offering this very unusual holiday special to celebrate–including a special meet & greet and dinner where you can get to know other attendees so you have friends going into the event!
Here’s the schedule:
- Thursday, May 2: Tours & Excursions + Dream of Travel Writing Private Dinner and Meet and Greet (exclusively for those who grab this holiday special, and with a special guest–the editor of the Travel Magazine Database, who is coming in from London for this year’s WITS!)
- Friday, May 3: Blogger 101 Day Sessions, Opening Session, Regular Sessions, Opening Party
- Saturday, May 4: Opening Keynote, Regular Sessions, Power Networking
- Sunday, May 5: Regular Sessions, Closing Keynote, Tours & Excursions, Closing Party & Awards Ceremony
Between included tours (there’s also two more days of tours available before the conference on Tues the 30th and Wednesday the 1st and after the conference on Monday the 6th and Tuesday the 7th), speed networking opportunities, and always pragmatic sessions, you will get a lot out of this event.
For the holiday special, we’re going to make sure you are 100% ready to make the most of the event by adding on:
- one 30-minute coaching call with Gabi prior to the conference to get crystal clear on your goals for the event so that you can rock it
- a seat at our private dinner and meet and greet with other travel writers and the editor of our Travel Magazine Database the evening before the conference begins
- our one-hour webinar on “The Secrets of Six-Figure Travel Writers”
- our one-hour webinar on “How to Build Serious Partnerships at Travel Conferences”
- our one-hour webinar on “How to Break Your Trips into the Maximum Number of Article Ideas”
- our one-hour webinar on “How to Earn Big with Travel Content Marketing”
Here’s how it works:
- Grab your ticket to the women in travel summit through this link. (If you’ve purchased a ticket to the event already, check out the information on what to do in that case below).
- Drop the details of your ticket, your name, and the email where you’d like to receive your resources in this Google form.
- Get your webinars by email.
- Set up your coaching call before the Women in Travel Summit with the instructions you’ll receive by email.
- Join us for dinner on Thursday, May 2, 2019, and find your conference buddy.
- Have an awesome WITS!
Delivery details:
- You must purchase your ticket to WITS through this unique link before midnight EST tonight for the offer to be valid.
- Your webinars will arrive by email once you’ve completed the Google form with your WITS ticket number.
- For your coaching call, you’ll receive an email at the beginning of January letting you know how to set up your call, and you’ll get a reminder each month before the conference until we get your call scheduled.
- For the pre-conference dinner, we’ll send out details on the timing and location of the meal and meet and greet the week before the event.
- Already have a ticket to WITS that you purchased earlier? No worries. We have got you covered. To square up with everyone else and take advantage of this offer, you can just pay a small fee here ($15) to square up with the affiliate commission those purchasing today are paying and then forward your original WITS ticket confirmation email to questions@dreamoftravelwriting.com so we know you have a ticket. The organizers allow speakers to earn extra money on the event through an affiliate program, but I always prefer to offer my portion of the ticket fee to you all in the form of a discount. I was able to do it two years ago, but they don’t have the facility to offer discount codes to speakers or sponsors for us to offer you discounted tickets, only an affiliate program, so those who have registered today have put $15 in the form of an affiliate payment towards the dinner we’ll hold the night before the conference and the bonuses they’ve received. For those who have already purchased a ticket, we ask you to contribute the same $15 to Dream of Travel Writing to be eligible for the bonuses for this holiday special. All the usually holiday special rules still apply here, so if you already have a WITS ticket and want to take advantage of this offer, you still need to pay the fee through this link and forward your WITS receipt before midnight EST for the special to be valid.
This offer has ended. Thank you!
Sunday, December 30: Five Webinars to Fix the Last Thing That’s Keeping You from a 90% Pitch Response Rate
Today’s holiday trivia: Kwanzaa’s week-long celebration from December 26 to January 1 honors African heritage in African-American culture. Created in 1966 by secular humanist Maulana Karenga as a specifically African-American holiday, Kwanzaa is observed in the U.S. and in other nations of the African diaspora and culminates in a feast and gift-giving. While observers of Kwanzaa initially avoided the mixing of the holiday or its symbols, values, and practice with other holidays, today, many African American families celebrate Kwanzaa along with Christmas and New Year’s.
Whenever I work with writers on their pitches (longer pieces of writing as well, but particularly in succinct formats like query letters), we spend at least one-third of the time on the concept of “journalistic detail.”
(And this is keeping in mind that the single biggest issue with most pitches that I see is having an idea that actually fits the magazine you’re pitching, the length of the article you’ve proposed, the format of the section of the magazine you’ve selected, and the audience of the magazine you’ve got in mind!)
In the past year, I’ve come to realize that once you’ve nailed the crucial working of understanding what is a good article idea and how to match them to magazines correctly, the only thing that stands in the way of having a 90%+ pitch response rate is this “journalistic detail” concept.
I had to make up the name, because I couldn’t find anyone else talking about it, but it’s been a fundamental part of the lessons in our Freelance Travel Writing Bootcamp for years.
The idea is: your (pitch) writing for print magazines must be replete with details that are:
- evocative and vivid
- the end-of-the-line of precision for the point at hand
- directly tied into and supporting the point of your pitch (this is one of the hardest parts)
Anything less shows the editor you’re pitching what they call “lazy reporting” and immediately inches your email closer and closer to the three dreaded final resting places of unrequited pitches:
- The dark valley of “I’ll have to think about it and look at it again,” also known as “maybe purgatory”
- The desert of “I don’t really think so, but I won’t respond ‘no,’ just in case”
- The sticky, unyielding swamp of “I’m too big deal of an editor to bother with anything but the best”
Because I spend so much time working with writers on their journalistic detail chops, I put together a series of five one-hour webinars solely dedicated to this topic–for contrast, I did one fewer on writing the behemoth and obviously career-changing non-fiction book proposal!
We have only offered these webinars to members of our coaching and Dream Buffet programs until today, but now, as part of our 12 days of holiday specials, we’re offering you the first chance to get your hands on them for 75% of the regular pricing.
At the regular price ($19 each), this much content would typically set you back more than $90, because all of the webinars from our library come with:
- streamable high-def video
- smaller downloadable video
- streamable and downloadable audio file
- full transcript available to read on screen or as a PDF download
- all webinar slides in PDF form
- any applicable worksheets
Grab all five journalistic detail webinars today for just $25.
One of the things that makes these webinars so different not only from our usual content but also what you’ll see in any other webinar or online course is that they are based entirely on primary source material.
Rather than learn from me or abstract lessons, these webinars focus on close readings of travel articles and essays, particularly award-winning ones.
They cover:
- Part #1: Journalistic Detail and Why You Need It – Editors often say they want “researched” and “tight” “copy”, but what does that mean and how do you do it? In this webinar, the beginning of a new craft-oriented series on uncovering journalistic detail in your field research and incorporating it into different types of pieces, we explore what journalistic detail is, why you need it, and how to know it when you see it.
- Part #2: Weaving Journalistic Detail into Short Articles – In short, front-of-book pieces and in subsections of round-up features, the devil in the detail is choosing what to include from all of your research. In this webinar, we explore how to use your magazine’s audience and the type of magazine section you’re writing as a lens to drastically simplify the agonizing decisions of what details to include, how much time to devote to them, and how to execute them from a writing perspective.
- Part #3: Weaving Journalistic Detail into Descriptions of People – Fiction writers are known for their descriptions of characters, but so many writers skip these details in their travel pieces—to their detriment. Characters are one of the main things editors regularly lament that writers don’t include in their pitches or final pieces. In this webinar, we explore how to get the details you need on the ground as well as how to incorporate them into your pieces.
- Part #4: Weaving Journalistic Detail into Descriptions of Places – Setting the scene in your pieces can be the single hardest block of text for so many of us to write! How do we be “creative” or write that “flowery” stuff? The key to writing a description of a place that (1) doesn’t take you forever and push you into a type of writing you may not be so comfortable with, and (2) actually belongs in the piece your writing and shows your writing chops off to your editor (especially in a pitch) is a strong foundation in journalistic detail. We explore how it works with evocative verbal depictions of places in this webinar.
- Part #5: Creating Ambiance with Journalistic Detail – In this series on journalistic detail, we looked at many specific situations in which you should be thoughtful about how and why you’re introducing detail, from short articles to descriptions of people and places. In the last webinar in this series, we take it higher level—how do the details that you choose create a larger takeaway for the reader without you coming out and explicitly telling them what you want them to feel?
Grab your five journalistic detail webinars for just $25 now with the discount code detail5.
Delivery details:
- In the webinar library, add all of the webinars listed above to your cart and enter the code detail5.
- You need to have all six webinars in your cart for the coupon code to take effect.
- The webinars will be available immediately in your user profile on webinars.dreamoftravelwriting.com, and you will also receive an email for each webinar with the links to the downloadable audio, video, and transcript files.
- The shopping cart will automatically alert you if it cannot apply the coupon, because the wrong webinars are in the cart.
This offer has now ended. Thank you!
Monday, December 31: Six Steps to Never Having to Worry About How to Afford Your Trips Again
Today’s holiday trivia: Traditionally, the Japanese celebration of Ōmisoka had participants ensuring the completion of important activities before the end of the year in order to start the new year afresh. Activities ranged from house cleaning and repaying debts to purification rituals such as driving out evil spirits and bad luck, and bathing so the final hours of the year could be spent relaxing. More recently, families and friends gather together for one last time on December 31 to have a bowl of toshikoshi noodles—a tradition based on people’s association of eating the long noodles with “crossing over from one year to the next,” the meaning of toshi-koshi.
When we asked what people wanted to see in this year’s holiday specials, there was one thing people universally agreed on: they wanted to know how to land a spot on a press trip!
If you are new to travel writing, there is no doubt one thing that seems the golden goal for marking your successful entry into this work: scoring a spot on a free trip for travel writers.
I’ve seen this as a goal for many folks who joined us for our 5-week annual review and 2018 planning process last winter and with our Dream Buffet and coaching program members in calls this year.
And if this is one of your goals this year, I’ve got great news for you:
Setting up free trips as a travel writer is dead simple.
That’s actually why we don’t write about it so much on our blog! Earning money from these trips is much harder–but don’t worry, we discuss that in-depth too throughout these webinars.
The fact of the matter is that most experienced travel writers either:
- don’t take a lot of press trips or accept sponsored travel for ethical, legal (for certain publications its a contract violation), or simple logistical reasons (many just don’t have the time to devote that the organized press trips require because they’re too busy writing!)
- prefer to work directly with tourism boards and venues to engage only in highly-individualized itineraries to ensure their travel time is used to the most advantage . . . leaving spots in regular, organized trips for you
Though the winter and early spring months don’t seem like the best time to travel, this is actually when you’ll find yourself with the most opportunities to snag and attend trips because:
- destinations don’t have tons of visitors at this time, so it’s easier for venues to host you, because they aren’t taking away from paid bookings
- in order for stories to hit in time for paying leisure travelers to plan their trips, you need to visit, write up, and publish your stories four to six months in advance of the main vacation season
- the early months of the year are prime time for expos–from regional events like The New York Times Travel Show and the Seattle Golf and Travel Show to major international events like ITB Berlin–which are some of the easiest and best places to set up free trips for yourself (I’ve long planned my entire year just from the connections at ITB each spring)
- press trips are readily available for all attendees (or, if not all, then those who ace an easy application process) through the many travel writing conferences that take place in the spring
That’s why, for today’s holiday special offer, we’re giving you a chance to grab all of our six of the webinars from our two series on how to get on press trips and make the most of them for a special price–$36.
You’ll save more than 70 percent on these full webinar packages, which include:
- streamable high-def video
- smaller downloadable video
- streamable and downloadable audio file
- full transcript available to read on screen or as a PDF download
- all webinar slides in PDF form
- any applicable worksheets
For just $36, grab the full webinar packages of:
- Setting Up Sponsored Trips 101: Getting on a sponsored trip is the holy grail of travel writing, right? Living a life in which you effortlessly hop from one free trip to another, spending your days enjoying haute cuisine and your nights in the fluffy king bed of your complimentary suite? Here we discuss the basic tenets of free travel as a travel writer, from ethics to minimum barrier of entry to the different types of trips, and their various pros and cons.
- What to Expect on Press Trips: The first in our new series of webinars looking at the pre-, during, and post- aspects of press trips so you can get the most of any sponsored travel you have coming up this summer or are planning down the line, this webinar begins with the full gamut of with what you can realistically expect from your press trips–the good and the bad.
- How to Prepare for Your Press Trips: In this webinar, we look more about the story side of pre-trip preparation, including how to break your trip into stories, what is safe to pitch based on a limited itinerary or destination you’re not familiar with, and how to handle the catch-22 of pitching when you haven’t yet been accepted on a trip.
- How to Get the Most (On the Ground) Out of Your Press Trips: In the previous webinar in this series, we looked at the planning aspect of this process–figuring out what stories you can possibly get from the destination and itinerary site unseen–but this time we focus on how to do it in the ground, where the best, most specific story ideas are found.
- How To Set Up An Individual Trip From Scratch: In this section we’re going to dive head first into how exactly to plan your own individual sponsored trips that fits your interests, travel preferences, and schedule. Here we look at where to find these trips and best practices for applying. I pull real press trips, read between the lines, and break down exactly what you would do in each situation of your application.
- Getting A Spot On A Group Fam Or Press Trip: In this webinar on Getting a Spot on a Group Fam of Press Trip, in our series on getting free travel as a travel writer, we’ll look at where to find these trips and best practices for applying, and then I’ll pull real press trips, read between the lines, and break down exactly what you would do in each situation in your application.
To take advantage of this offer and grab these six webinars just $36–nearly 70 percent off the normal pricing–head to the webinar library, and load up your cart with the webinars listed above and enter the code freetravel6.
Delivery details:
- In the webinar library, add all of the webinars listed above to your cart and enter the code freetravel6.
- You need to have all six webinars in your cart for the coupon code to take effect.
- If you have previously purchased one of the webinars in the set, that will preclude you from adding that specific webinar to your cart. We set up new test accounts attached to different email addresses to get around this issue, and recommend you do the same if you are running into this issue as it is the only work around.
- The webinars will be available immediately in your user profile on webinars.dreamoftravelwriting.com, and you will also receive an email for each webinar with the links to the downloadable audio, video, and transcript files.
- The shopping cart will automatically alert you if it cannot apply the coupon, because the wrong webinars are in the cart.
This offer has now ended. Thank you!
Tuesday, January 1: (Domestic flight included!) Seven-Day Travel Writing Bootcamp
Today’s holiday trivia: While countries across the globe celebrate New Year’s Day on January 1, Montserrat celebrates Jump-up Day. Commemorating the emancipation of the slaves of Montserrat, Jump-up Day is the last day of Carnival on the island with steel bands and masquerades, as well as male dancers chosen for their large size, who dance encumbered by chains to represent slavery.
If you woke up today, the first day of the new year, and thought to yourself or made yourself a promise somewhere along the lines of, “This year is going to be different. I am going to make sure that my travel writing takes off,” then this one is for you.
People often ask me which of our retreats is my favorite.
They’re all so different–from the people to the programs–that I say it’s like the favorite child dilemma.
But since our first week-long Freelance Travel Writing Bootcamp, I have to say, there is a certain child that I favor. Having the opportunity to spend a week together digging in and making deep progress throughout the week felt special on its own, but the last 24 hours of the retreat were what sealed it for me.
For our final outing, we had a private tour of a landmark modern art institution. Little did I know, heading into the outing, the attendees were actually dreading it, because most had had decidedly uninspiring experiences with contemporary art in the past.
However, we had worked throughout the week, in all sorts of settings, on honing our ability to find stories from any experience, no matter what.
And within less than an hour of begin at the museum, the attendee who was most unenthused about the very concept of modern art had whipped out her phone and scribbled down an entire, stunning, thought-provoking essay based on her experience.
When we returned to the retreat house that evening, the attendees busied themselves working on their final assignment while I set up a bonfire for our final evening’s celebration.
One attendee had worked on writing a story in the style of a section in Lonely Planet Magazine for this assignment, but during our last one-on-one, I had requested a number of revisions and that she dig in and put herself and her feelings deeper into the backbone of the story.
When she read the piece in our final session–designed for all participants to share how far they had come and us to celebrate that progress together–the final version was so perfect, so poignant, that it was met with a round of applause and tears from many.
I have been completely blown away by this experience purely because of the incredible changes it creates in such a short time.
The bootcamp is not designed as a beginner / introduction-style event providing just a basis in the opportunities in travel writing today, where you’re expected to go home and then do the work. It’s all about action, specifically, leaving as a finely tuned travel writing machine.
The bootcamp encompasses the IdeaFest curriculum and much more, moving into pitching and writing a workshopped story, and in particular is able to really focus on the process of transferring what you see in “the wild” (out touring and doing research while traveling) into article ideas and then quickly formulating the associated pitches with little time and fuss.
Everything from the approach to interviewing, what details to take in with the senses, and the note-taking process we’ll discuss all center around getting more and more usable ideas.
That’s why, for today’s special, we are offering a very special chance to grab a spot in the Freelance Travel Writing Bootcamp–with your (domestic) flight included.
What’s Already Included with Bootcamp
The Freelance Travel Writing Bootcamp already comes with:
- 12 modules (you can read the full schedule here) with special sessions to dovetail our afternoon tours and 4 post-tour debriefs.
- Four afternoon multi-stop tours to historic, natural, and artistic sites in the Catskills and Hudson Valley ($450 value).
- Two private coaching sessions with Gabi during the weekend to polish your portfolio, pitches, and proposals and plan for your travel writing success after the retreat ($250 value).
- A shared room with writing desk and the opportunity to stay on at the retreat center the following week as many days as you’d like to continue working on your pitches in a focused writing space ($150 value).
- The opportunity to stay at the retreat house for an as many days the week before or after the retreat as you’d like ($300 value).
- Wholesome, organic meals, beverages and snacks throughout the retreat ($250 value).
- A print copy of The Six-Figure Travel Writing Road Map…plus you’ll skip the shipping. We’ve already paid that for you ($25 value).
You can get all of this (a more than $1,500 value!) PLUS your domestic flight for $649 today until midnight EST only for our February 3-9, 2019 Freelance Travel Writing Bootcamp.
How Are We Making That Work?
As we were digging through the responses on our Thanksgiving survey, we noticed both price and distance are a big issue for many of you in terms of attending our live events.
First, and foremost, this offer is available in a very limited quantity, but the gist is that, we’ve got some extra miles / credit card points that we can put toward making this happen for those of you who wouldn’t be able to afford it otherwise.
If you’re traveling coast-to-coast there will likely be a red-eye on the west-to-east direction, but we’ll do our best to avoid it if we can.
We cannot extend this offer to anyone with strict needs in terms of flight arrival and departure windows. You need to have some flexibility on both days and times for this to work, particularly as there is no way for you to fly out the same evening the event ends due to driving time to the New York airports from the retreat location.
In general, we will also avoid heinous flight times and connection as much as absolutely necessary and check with you if we’ve got something like that that looks unavoidable.
This flight offer is only available for airports within the continental U.S. (so no Hawaii or Alaska; or short Canadian flights unfortunately, but if you are somewhere that can reach New York by train, such as Toronto or Montreal and don’t mind coming that way, then we can do that). If you are coming from abroad and want to fly in somewhere else, we can fly you to New York from there.
There is no additional follow-up coaching or Dream Buffet access included with this offer.
Who Can Make the Most of This Offer?
Today’s special is especially for all of you who are just starting out, for if you don’t have clips (or not any that you’re proud of), you don’t have a blog you’ve worked on for some time, and you haven’t changed your LinkedIn profile to proudly proclaim yourself a travel writer.
In particular, we hope this offer can make it possible for some of those of you who couldn’t make a retreat happen otherwise.
The commitment from you:
- a promise both to yourself and to me that you will remain resilient and flexible throughout this process as we reshape your preconceptions about what is and isn’t needed in this career
- determination to give 100% to the work you’ll do during our time together
- resolution to do the soul-searching to dig up what’s really holding you back and who you really want to be in this new career so we can create a sustainable foundation in our time together
This offer is extremely limited–both because of spots in the bootcamp and also the fact that we can only have enough points to do a small number of these flight offers–so if you’re interested, check your schedule and reserve now.
Reserve your spot in our bootcamp–flight included–for $649 now.
Delivery: Please reply to your order receipt and let us know:
- your departure airport(s–if you live in a place with several options like NYC or the SF Bay Area)
- your full legal name and birth date as required for the flight booking (any changes to these due to incorrectly supplied information will incur a fee payable by the attendee)
- how many days before or after the event if is possible for you to arrive so we have options for your flights
We will confirm your flights this week.
You can arrive early the week before and leave late the week following the retreat at your leisure up to one week on either end.
We’ll send a questionnaire to collect more information about your dietary needs and excursion preferences closer to the event.
One important note: Outside of our coaching program summer camp, this is the last week-long event we’re planning to schedule for a while, so if this dedicated time to skill up and create a new sense of confidence in your travel writing is something you need this year, this is the time.
This offer has now ended. Thank you!
Wednesday, January 2: Eight Classes to Learn How to Get Your Name on a Published Book in the New Year
Today’s holiday trivia: Celebrated from January 2 to 7, the Blacks and Whites’ Carnival is the largest carnival celebration in South Colombia, attracting a considerable number of Colombian and foreign tourists. The modern carnival is based on the need to express imagination, play, friendship and sharing the joy that surrounds the Epiphany. January 2’s celebration includes Tribute to the Virgin of Mercy, the Colonies Parade, and Pastorock, an event for the development of alternative music.
I don’t talk so much about this side of my writing, but in the summer of 2015, I took some time off from my freelance writing work to give myself a DIY MFA in narrative non-fiction writing, from the craft side to the ins and outs of working with a traditional publishing house.
Over the last couple years, while I’ve been working with all of you on Dream of Travel Writing, I’ve kept my ear to the ground in those circles and continued that education, but something else very interesting has happened in the intervening years.
I’ve seen many folks I know go from book proposal to published book (and often follow-up books!).
It’s simply amazing how fast and easy it is to become a traditionally published author today. That is, if you go about it the right way.
As I’ve been working with all of you in the last few years, I’ve also seen what it is really like–today–to be a guidebook writer by profession. You may have heard shock-and-awe stories in the past about the life of a guidebook writer, but today, many writers focus on guidebooks as their main job, working on several books per year, sometimes for multiple guidebook companies at the same time.
Both of these bright spots in the publishing landscape mean that if five-figure paychecks are something you’d like to see, books are the way to go.
That’s why I’m so pumped to publicly offer two of our recent webinars series for today’s holiday special for the first time outside of our Dream Buffet and coaching programs!
For today’s offer, we’ve paired up our series on what it is really like to be a guidebook writer and our webinar series on how you too can become a non-fiction author with your book out from a storied publisher like Harper Collins or Penguin or the academic press of your choice for the first time as part of today’s holiday special, including:
- What Is and What is Not a Saleable Non-Fiction Book Today: Finding Your Place in the Marketplace – You shouldn’t take one step down the research rabbit hole with a book project until you understand how it fits into the marketplace. Editors and agents love to ask “where would this go in Barnes and Noble,” and their favorite authors are the ones that understand the book industry. In this webinar, we’ll not only explore what is selling today (along with some peeks at what is not and why) and explore the age-old question of to self-publish or not to self-publish, but I’ll introduce you to a powerful tool that can help you quickly and easily find both what your book should focus on (because the decision really isn’t up to you) and how to get an agent!
- Know Your Non-Fiction Book’s Market to Make Its Business Case – In this webinar, I’ll introduce the non-fiction book proposal and its main sections and then zero in on one of the two you need to spend your most time and research prowess on: the target market. This is where your book will literally live and die. It doesn’t matter to an agent how interesting they think your topic is if he doesn’t think they can sell it to an editor, and it doesn’t matter to an editor how much she loves your writing if her publisher doesn’t think he can make his money back and more on the book.
- You Are Your Non-Fiction Book’s Best Marketer: How to Make it Work – In last week’s webinar, we looked at one of the two most important sections of your non-fiction book proposal, and this week we dive into the second: the marketing plan. No matter what connections you do or don’t have now, you can still make a killer marketing plan that is believable to a publisher and perfectly positions your book in the market. It all comes down to the triad of research, creativity, and a willingness to put yourself out there for your book.
- The Parts of Your Book Proposal About You and Your Book (And Why They’re Actually Much Less Important!) – There are several parts of the non-fiction book proposal—the author bio, overview, chapter summary, and sample chapters—that can easily feel like the parts you should spend the majority of your time on, but they can easily become enormous time sucks! We’ll look at how to efficiently power through the rest of your book proposal to get it polished and down without drowning in decision paralysis so your proposal can leave your laptop and do what it’s supposed to do: get agents interested in your project so you can get the feedback you need to make changes based on the knowledge of people who live and breathe books (a.k.a. book professionals and not you!).
- The Guidebook Guide Series: The Players and the Game – Not all guidebook companies are equal–for the writer, which is very different than in the public perception of the brand–when it comes to pay, treatment, and the writing process. Join us for the first webinar in a new series on how to break into the publishing world through guidebook writing.
- The Guidebook Guide Series: The Life of a Guidebook Writer – For the second webinar in our series on how to break into guidebook writing, we continue learning about the guidebook landscape for professional travel writers. While you may have heard the bad and the ugly about life as a guidebook writer, we dig into the reality of those who have made it their full-time gig.
- The Guidebook Guide Series: The Writing Side of Guidebook Work – For this live webinar, the third part of our new series, we explore what it is like to work as a guidebook writer today, from the money to the travel to the actual writing. We also answer the question of what is it actually like to write a book-length work in a month or two–particularly working in a tried and true formula you have little control over.
But that’s only seven webinars!
For the last webinar in this series, we’ve got something special. It comes from a partner of ours that focuses on the book writing space, and this webinar features an interview between the editor of the Writer’s Digest Guide to Literary Agents and a noted literary agent on what agents look for when choosing offers to represent.
At the regular price ($19 each), this much content would typically set you back more than $130, because all of the webinars from our library come with:
- streamable high-def video
- smaller downloadable video
- streamable and downloadable audio file
- full transcript available to read on screen or as a PDF download
- all webinar slides in PDF form
- any applicable worksheets
But you can save $100 and grab both series and the bonus agent interview today for $38 with our holiday special with the discount code writebooks8.
Delivery details:
- In the webinar library, add all of the webinars listed above to your cart and enter the code writebooks8.
- You need to have all seven webinars listed above in your cart for the coupon code to take effect. The agent interview webinar will be included in the email with your download information for the first webinar in the series “What Is and What is Not a Saleable Non-Fiction Book Today: Finding Your Place in the Marketplace.”
- The webinars will be available immediately in your user profile on webinars.dreamoftravelwriting.com, and you will also receive an email for each webinar with the links to the downloadable audio, video, and transcript files.
- The shopping cart will automatically alert you if it cannot apply the coupon, because the wrong webinars are in the cart.
This offer has now ended. Thank you!
Thursday, January 3: Nine Weeks of Intensive, Pitch-Revolutionizing Online Programs
Today’s holiday trivia: In Greece, name days are a much-anticipated event each year, greatly overshadowing birthdays. Each person’s name day is celebrated on the day of the saint with the same name and is a cause for birthday-like celebrations including sweets, gifts, and parties, hosted by the person with the name of the day and often featuring live music. On January 3, it is the saint day of Saint Genevieve, the patron saint of Paris, who is said was said to have saved Paris by diverting Attila’s Huns away from the city.
For today’s 12 Days of Holiday Specials offer, we’re giving you the first shot at accessing our newest opportunity to seriously up your magazine assignment game–the At-Home Ideafest and Pitchapalooza Programs with teaching assistant support to make sure you are on-track each step of the journey.
The responses past attendees have received from editors are incredible. Here’s one of my favorites:
“Thank you for sending in this pitch – I would like to take you up on it! Sounds like you have everything fairly dialed in and know the department well (thank you for that!)”
And it was a very quick acceptance, too!
Based on our live IdeaFest retreat, our new four-week program IdeaFest is designed to provide a serious and lasting foundation to turn you into an idea machine, turning up dozens of article ideas every day.
For the home program, we’ve spread the same material we cover in our live event out over four weeks with one email lesson each day (rather than me talking for an hour and a half for each!):
- January 28 – February 1: Getting crystal clear on the three sides of the idea triangle–the conceptualizing approach that will ensure you never have an idea that an editor doesn’t think fits her magazine again.
- February 4 – 8: The magazine-first approach to pitching in practice–learning how to let magazines give you dozens of ideas of what to pitch them, and getting comfortable enough with the magazine landscape that you never have to wonder what kind of magazine would be interested in a certain story again.
- February 11 – 15: Final checks and the spin cycle–the methods to not only ensure your ideas don’t bong with the magazines your pitching, but the see how those “outside the scope” concepts actually become dozens of new pitch ideas for other magazines.
- February 18 – 22: Pitching specialized articles–digging into the dreaded (or highly anticipated!) feature, essay, and long-form markets and learning to formulate ideas that cover thousands of words as well as thousands of miles or years while expressing everything in the succinct format of an idea that can be proven to sell.
You can read more specifically about the new IdeaFest program here, including why this program is the foundation you’ve been missing, how the program progresses, and how the program works if you aren’t able to attend to the lessons right away as they’re assigned.
The crazy thing about today’s special offer, however, is that we are not only giving you first crack at the revamped program and a deep discount–we’re also throwing in the At-Home Pitchapalooza Program to give you two programs for the price of one, giving you everything you need to make sure that 2019 is the year you hit your magazine-writing goals.
In its five weeks, from February 25 through March 28, the At-Home Pitchapalooza Program will walk you through:
- breaking down your past trips and future trips into pitches tailored for specific publications
- learning how specifically to pitch short magazine sections (100-300 words), recurring columns, and features
- troubleshooting all the common pitch issues and work through all the snags you are each hitting individually
- spending time not only writing pitches, but reworking them to make sure they hit the mark
- breaking down common editor responses, how to handle them, and how to negotiate for higher rates when you do get the assignment
As part of this special, nine-week offer, you’ll receive:
- 45 lessons (daily on weekdays for the 9 weeks of the two back-to-back programs)
- access to the Travel Magazine Database for the duration of the program
- private forum to discuss and critique assignments, article ideas, and pitches–available not just during the course, but going forward for you to use again and again, even to redo the program material during future rounds of the At-Home IdeaFest and Pitchapalooza Programs
- support from our customer service manager and teaching assistant on each of your homework assignments
Today, you can grab a spot in both programs for just $279–more than 45% off the regular price of purchasing both programs separately (you’ll receive the IdeaFest program entirely for free).
Besides this serious discount, this is also one of the only ways into the At-Home IdeaFest Program running January 28 through February 22, or the continuation, the At-Home Pitchapalooza program running February 25 through March 29, this winter with teaching assistant support.
We are delighted to offer this new option with an amazing teaching assistant that I am honored will be joining us for the program. She holds an MFA in creative non-fiction, so she is well-versed in the process of workshopping writing submissions, and her work has appeared in BBC Travel, N by Norwegian, Hakai Magazine, Singapore Airlines’ SilverKris, Verge Magazine, and many other publications. In her capacity as senior editor for Almost Fearless magazine and managing editor for Everywhere Magazine , she has also sat on the other side of the desk, fielding pitches as an editor.
To make sure that our team can give their attention to everyone’s assignments, this iteration of IdeaFest will only be open to:
- past participants in the At-Home Pitchapalooza Program or live Pitchapalooza retreat who opt in to participate in IdeaFest at this time
- people who grab the special $279 offer for both the At-Home IdeaFest Program and At-Home Pitchapalooza Program (more than 45% off the regular price of purchasing both programs separately) during our 12 Days of Christmas deal on Thursday, January 3.
Grab your spot in both programs for just $279 now.
Delivery details :
- During the duration of the program, from January 28 to March 29, you will receive a lesson each weekday via email.
- All lessons will also be available in the program website, with a new lesson appearing each weekday, during the program.
- Our customer service manager and teaching assistant will check into the site once each weekday to review your homework assignments submitted through the program forum and provide feedback to improve your idea generation and pitches.
- You will receive access to the Travel Magazine Database for the duration of the program and will begin when the program commences.
Friday, January 4: Ten-Part Physical and Digital Jump-Start Kit to Get Your Travel Writing Business Off the Ground in 2019
Today’s holiday trivia: January 4 marks a major festival in the Ryukyuan religion, a formal of Shintoism practiced in the islands between Japan and Taiwan, particularly Okinawa. The hinukan, a hearth god that guards the sacred family fire, returns to the family after returning to its own home for several weeks and is welcomed with offerings of rice and local alcohol.
For today’s offer, we’re combining two holiday offers we’ve extended for Thanksgiving and the holiday season in the past with more goodies, including some brand new bonus digital content.
All told, we’ve got ten things for you (well, some have multiple parts, so it’s actually even more :)) today, including some that you’ll receive right away digitally, and some we will ship to you–including something special that we will hand-pick based on your writing interests.
Our bonuses center around The Six-Figure Travel Writing Road Map, which is literally a step-by-step road map, complete with 15 hands-on exercises along the way, for how to boost your travel writing income.
Exercises include:
- how to set up your travel writing website and online presence in one hour
- how to break your trips into travel article pitches
- how to analyze a travel magazine to find what the editor is looking for
- how to write travel article pitches in just 15-minutes
- how to find and reach out to your own on-going travel writing clients
The last fifty pages of The Six-Figure Travel Writing Road Map also include ten appendices detailing more than 1,500 magazines that need travel articles, real press trip itineraries, sample travel content proposals you can send to companies, and lists of the top travel conferences, writing resources, and twitter chats.
We also offer plans for how to work through the book based on where you are in your travel writing journey, whether you:
- are thinking about going into travel writing part- or full-time
- have some travel writing clips that you’ve done for your own blog, for free, or at low rates, and want to figure out how to make this a career
- have been travel writing part- or full-time for a year or more but haven’t been able to get your income where you’d like it to be
- have dozens or hundreds of clips already and just want to take your game to the next level–especially if you’re looking to break into the regular, recurring-income-oriented world of content marketing
Want to know more? Read a chapter-by-chapter breakdown here.
But for today’s offer, we are packing on the bonuses, so you new-year physical and digital jump-start package will include:
- A print copy of The Six-Figure Travel Writing Road Map (and a digital copy for reference when you’re on the road )
- A new hard-to-find, independent travel magazine in line with your travel writing interests that we’ll pick up just for you at a specialty shop next week (these are a great place to publish long-form stories–even if you’re just starting out!)
- Our proprietary pitching workbook for brainstorming, organizing, repurposing, and refining ideas (also in print form for easy fill-in plus digital copies so you have them whenever you need them)
- Our signature “Your dreams don’t make themselves” tote bag to carry all your gear when you’re on the road–it’s the perfect size for a laptop, notebook, water bottle, wallet, and your photography gear
- A digital copy of our 180-page Ultimate Guide to Pitching (and Landing) Travel Magazine Articles
- A digital copy of 47 Quick Ways to Jumpstart Your Travel Writing Business, Get More Clients, and Soar Ahead of the Competition in Seven Minutes a Day
- A digital copy of Everything You Need to Know to Start Traveling for Free (With Points and Miles)
- Our five-part annual review video series for doing a deep-dive on exactly what matters to you and how to achieve it in the year ahead
- Our video course on “How to Become Part of an Editor’s Stable”
- The replay of our three-and-a-half-hour live masterclass Master Magazine Pitching Workshop
Grab all of this today by midnight EST for just $79, so you can hit the ground running in the new year.
All told, you’ll receive your goodies in two packages, one by email and one by snail mail. After your purchase, you’ll receive an email with:
- 5 PDFs:
- The Six-Figure Travel Writing Road Map
- Our proprietary pitching workbook
- Our 180-page Ultimate Guide to Pitching (and Landing) Travel Magazine Articles
- 47 Quick Ways to Jumpstart Your Travel Writing Business, Get More Clients, and Soar Ahead of the Competition in Seven Minutes a Day
- Everything You Need to Know to Start Traveling for Free (With Points and Miles)
- 7 videos:
- Our three-and-a-half-hour live Master Magazine Pitching Workshop
- Our webinar on “How to Become Part of an Editor’s Stable”
- Our five-part annual review video series, including:
- What is Standing Between You and Your Travel Writing Goals
- How to Clearly Catalog the Work and Opportunities You Have Now to See Where You Need to Go
- Taking Stock of the Past Year and SWOTing Yourself Into Shape
- Getting Crystal Clear on What You’ll Accomplish in the Next Year
- Mapping Out Your Step-by-Step Plan for Success
Then, you’ll receive a package to your preferred mailing address with:
- A print copy of The Six-Figure Travel Writing Road Map
- The independent travel magazine we’ve selected for you personally
- Our proprietary pitching workbook for brainstorming, organizing, repurposing, and refining ideas
- Our signature “Your dreams don’t make themselves” tote bag
It’s a lot! We know 🙂
We want to make sure you have everything you need to start the year on your best foot. That’s why we’re giving you more than 75% off what it would cost to pick up all of these resources separately.
Grab your new year jump-start package for just $79 now!
Delivery: As soon as your order goes through, you’ll automatically receive all of your digital resources by email.
Please respond to that email with:
- confirmation of your preferred shipping address for your package
- some brief information about your travel and writing interests so that we can pick out the best independent travel magazine for you; I’ll be in London with some of the best magazine shops on January 13th, so please make sure to get us this information by then
Since we’re out of the country right now, we’ll begin putting your package together when we’re back the week of January 14, and will send you the tracking number when your goodies are in the mail.
Please note: This offer is only available for U.S. addresses. There is an option to an additional fee for international shipping on the purchase page.
This offer has now ended. Thank you!
Saturday, January 5: Choose Your Own Travel Writing Adventure With a Customized Set of 11 Webinars
Today’s holiday trivia: In many European countries, the celebration of Christmas on December 25 pales in comparison with January 6’s Feast of the Epiphany–also know as the visit of the three wise men or magi. Presents for children arrive on the eve of the Epiphany rather than Christmas Eve, though they are not delivered by a jolly man. In Italy, gifts are ferried about by La Befana, a witch with a long nose and speedy broomstick who leaves garlic and onions, in addition to the usual coal, for bad children or parents who haven’t left her a glass of wine.
When we asked what you wanted in this year’s holiday specials, there was a ton of interest in our webinars, particularly around:
- journalistic detail
- setting up sponsored trips
- getting a book published
So, we’ve run discounts exclusive to our 12 days of holiday specials on all three. But…
Since all of you are in a different places with your travel writing, we know there are things that you might need that another might be past or not be ready for yet, so we didn’t want to make our specials entirely a popularity contest, and came up with a way for you to put together your own, person, customized webinar discount set.
We’ve also slashed 75% off the price you would normally pay to get all of these webinars in our library, where each comes in a set with:
- streamable high-def video
- smaller downloadable video
- streamable and downloadable audio file
- full transcript available to read on screen or as PDF download
- all webinar slides in PDF form
- any applicable worksheets
To take advantage of this offer and grab any 11 of your choosing webinars just $56–nearly 75 percent off the normal pricing–head to the webinar library, and load up your cart with the webinars listed above and enter the code chooseyourown.
Not sure what is right for you? Here are some suggestions based on what you want to focus on this year.
Need Recurring Income?
In our workshops on creating a six-figure income with your travel writing, I dedicate a significant chunk of time to recurring income, because it lies at the heart of so many crucial things for your freelance business:
- the ability to plan ahead (for both life and business)
- optimizing your client delivery time and work flows
- regular boosts of self-confidence that people want to work with you and that your work is worth paying for
- mental freedom from anxiety about where exactly money will be coming from this month
Last year, we offered a webinar set dedicated to covering the fundamentals of travel content marketing, from what the best opportunities are to how to identify the companies most likely to respond to a cold pitch to what exactly to say (or not say!) on that first phone call to close the deal. And that is a very common source of recurring income. But there are other ways to go about it as well. Learn about them all with this combination of 11 webinars and today’s 75% off special code chooseyourown:
- Writing for Travel Trade Magazines 101: These magazines work quite different than custom and consumer titles in many ways, notably editors pitch you ideas rather than the other way around, making your hourly rate go way up. Some trade editors will even provide you with interview sources! Trade magazines are the single best way to establish a clear pipeline of assignments and also maximize your hourly rate when writing for magazines, and we look at how, why, and how to get started writing for them in this week’s webinar.
- How to Write a Letter of Introduction—The Pitch Equivalent for Trade Magazines: Unlike consumer and custom magazines, trade magazine editors are approached by something called an LOI or letter or introduction, which has more in common with a cover letter on a job application than a magazine pitch. We look at when to use a letter of introduction, how to craft your own boilerplate one for each vertical within the travel trade world that you’re looking to pitch, and how to avoid information overload.
- How to Become Part of an Editor’s Stable: In this webinar on How to Become Part of an Editor’s Stable, we’ll look at how to build those relationships with editors with copious quotes right from the sources that I’ve drawn from editor panels at recent events with major newsstand titles represented.
- How To Earn Big With Travel Content Marketing: Here we talk about the different opportunities for travel content marketing writing–from blog posts to content strategy to choosing and editing photos for Instagram–what kind of pay you can expect, and where to start looking for these opportunities.
- How To Locate The People Who Need Your Travel Content Marketing: We continue looking at where the big money in travel writing is hiding this week in part two of our series on travel content marketing writing: how to identify the people you can approach for this type of work, whether companies or tourism boards.
- How To Craft A Travel Content Marketing Pitch That Gets Attention: In the third portion of our coverage on travel content marketing writing, I break down the steps of putting together your own pitch to send cold to companies and tourism boards you think would benefit from your services, including powerful statistics on content marketing ROI to include and just how much information to give away to keep your prospect interested without setting them up to go execute your plan without you.
- How To Close The Deal: Proposals And Phone Calls That Get ResultsHow To Close The Deal: Proposals And Phone Calls That Get Results: In this webinar, we’ll cover, in detail: the exact questions to ask and path to follow in your call to ensure the best results for you and your prospect (it has to be a win-win to close a good deal!), what to listen for in your prospect’s responses to make sure your proposal speaks his or her language, the formula I use to put together proposals that wow prospects and close deals.
- Pricing, Negotiating, And Contracts (For Travel Content Marketing and Magazine Writing): In this webinar, in addition to covering the sections to make sure you include in your travel writing contracts, I cover general pricing and negotiation. Here you can find out what you “should” be charging in different situations…along with what you could be asking for when an editor names a price to you.
- How to Sell Blogging to Travel Companies and Tourism Boards: In this webinar, we discuss exactly what statistics, industry terms, and buttons to push you need to know to get yourself in the door with, fielding assignments from, and signing recurring contracts with tourism boards and travel companies.
- Best Practices When Writing on the Web for Travel Companies: Even if you’re had your own blog for years, tune in to learn the best practices in blogging technique and style when writing for companies and tourism boards, which are trying to provide information quick to readers who may have never visited their site before and may never come back again once they’ve gotten what they needed.
- Ghost(writ)ing on the Web as a Travel Writer: So many small travel businesses, whether tour companies or concierge travel bookers, are built around the judgment and expertise of the owner. A blog showcasing those unique advantages is a no-brainer for these companies to build trust with prospective customers, but the owner rarely has the time–or the writing chops. We unpack the process of creating ghostwritten content for your travel blogging clients.
Want to Perfect Your Pitches?
If finally breaking into the $1/word travel magazine markets is on your mind this year, you could put together a package of 11 webinars that covers everything you need to get pitches out to magazines now, from:
- why working with magazines is one of the best uses of your travel writing time in the first place
- exactly which magazines are right for you
- how to pull ideas from past trips and find them on upcoming trips
- sure-fire ways to know if your idea is on fire or a dud
- how to ensure the perfect match between idea and market
In that case, we suggest:
- How to Craft the Perfect Travel Article Pitch: You can take workshop after workshop on how to write the perfect travel article, but if your pitches aren’t landing assignments, it’s all for naught. In this webinar, we walk step-by-step through what you need to know to write the perfect pitch–and everything that you should leave out.
- The Magazine Landscape: Where All the Assignments Are Hiding: As we come up on a milestone of 300 magazines in the Travel Magazine Database, even I’m struck by how many fully-travel and travel adjacent magazines are out there looking for content. In this webinar, we look at five types of magazines looking for travel content that you may be missing out on, and three ways to find more magazines that you’ve never heard of to pitch.
- Don’t Create Ideas Out of Nowhere: How to Always Find Them When You Need Them: I’ve found the the process of coming up with the right ideas is much more of an issue than actually writing the pitch. Once you’ve got the idea right, the rest comes much more easily. In this webinar, we work in detail through three different ways to generate ideas from magazines and three ways to come up with ideas “from thin air”. Never be worried about *what* to pitch again.
- How to Hone Your Travel Article Ideas to Perfectly Fit Each Magazine: In this webinar we workshoped article concepts into ready-to-pitch, focused ideas with multiple angles matched to specific magazines. I pre-matched them with specific sections from multiple magazines and walked through the process of honing an article “idea” from your concept into something adapted to a magazine and ready to pitch.
- How to Generate Sure-Fire Saleable Ideas: Instead of generating article ideas and then trying to find a magazine that will take your idea, I find starting your brainstorming with the sections magazines include yields a much higher success rate. In this webinar, we cover techniques that you can also use with any magazine that you have a copy of and ensures that your pitches hit the mark and you get responses from editors.
- How to Break Your Trips into the Maximum Number of Article Ideas: Does one trip equate to just one story? Certainly not if you’re looking to make a living as a travel writer. In fact, it’s much more normal for full-time writers deriving their entire income from travel writing to place 10-12 articles from one trip–right when they first return. In this webinar, we discuss the basic tenets of free travel as a travel writer, from ethics to minimum barrier to entry to the different types of trips and their various pros and cons.
- How to Increase Your Success Rate By Analyzing Magazines: The process of pitching regularly will drastically improve your income and portfolio, and editors respond best to pitches that demonstrate a knowledge of their publication. The best way to demonstrate that knowledge is by only pitching specific sections of the magazine. In this webinar we show you exactly how to do just that.
- Mastering AP Style–The Grammar Style of Choice for Publications : Showing an editor (in both your pitch and your article submission) that you already understand what she’s looking for is one of the best ways to forge a long-term relationship with an editor. But that goes behind simply familiarizing yourself with the publication. Understanding and using AP style, the preferred grammar and style format for print and many online publications, can quickly broadcast to an editor that you have solid journalist experience (even if you actually don’t!).
- Mastering Style at a Sentence by Sentence Level : Continuing the groundwork we laid in the previous webinar on AP style, we move into writing essentials on a structural level, beginning with sentence structure. I unpack common issues I (and other editors) are increasingly seeing today and how to avoid them in your writing. If you’ve been primarily writing on your own blog or for clients that don’t have in-house editors, this will bring your writing to the next level so that when you pitch editors, rather than an eyebrow raise and delete, your pitches elicit a sense of professional camaraderie due to your polished prose.
- Answers to Your Most Common Pitching Questions: While there are some basic questions that come up again and again, there are also deeper, more “circumstance”-based questions that many are afraid to ask in a group setting because they think they’ve done something wrong in their pitch or editor-writer etiquette to get into the situation in the first place. In this webinar, I share from my huge store of these pitching questions for both the newer writers and people who have been doing this for a while.
- The Art of the Follow-up–The Simple Key to Dramatically More Assignments: In this webinar, we talk about timing, scripts, and mechanics of following up with editors on your pitches. I also share some more unusual or downright awkward editor responses from members of our community and discuss how to handle them.
Planning to Get Serious About Your Business This Year?
When I first started freelance travel writing, there were no websites dedicated to the business side of the travel writer’s life, and only a handful of solid sources on creating a stable income as a freelance writer. Most people simply thought it couldn’t be done, and the ones out there doing it were to busy working for their clients and living awesome freelance lives to tell the rest of us how to do it!
This dearth of actionable advice on business catered to the special circumstances of being a travel writer was a driving factor in creating Dream of Travel Writing, so one of our largest categories of webinars revolves around running the business (read: cha ching) side of travel writing so that you are maximizing your hours to make sure you get the most pay while also still having the most time for your travels, family, and friends.
- The Secrets of Six-Figure Travel Writers: As a travel writer earning six figures for several years, I used to get a lot of questions at industry conferences about just how exactly I did it, so I started coaching new, struggling and transitioning travel writers along the journey. Here we explore the misconceptions that keep people from achieving their income goals as a travel writer and you’ll leave with tools to increase your income right away.
- What Type of Articles Should You Be Writing?: In this webinar, we cover the the different major types of articles that you should be looking out for when you’re on the road: examples of these types of articles, how to pitch them, and how to write them.
- Triple Your Income Writing for Magazines: For years naysayers have claimed that there is no money to be made in the magazine industry, the fact is that magazines still pay significantly better than websites–and there’s many more opportunities to write about travel for print magazines than you realize. Sleek, well-paying, new travel magazines are actually popping up every week. You just need to know where to find them.
- Taking Control of Your Freelance Travel Writing Finances: Join us for a new series on getting the business side of your freelance travel writing business. This week we’ll dive into everything you need to know to get your taxes in gear this years. We are not licensed tax advisors, but unfortunately most accountants don’t know the nitty gritty of this profession, so we’ll steer you the right way.
- Taking Control of Your Freelance Travel Writing Time: In this webinar on Taking Control of Your Freelance Travel Writing Time–the single most important groundwork I lay with our coaching program members so that they can handle the work they want to do when it starts coming in–we’ll dive into the number one difference I see between the people who “do it” and those that don’t: how they spend their freelance time–you always have choices.
- Taking Control of How You Track and Reach Your Freelance Travel Writing Goals : In the third hour of our series on running the operations of your freelance travel writing business, we expand the the big picture and how to ensure your big dreams become tangible reality. To grow your travel writing income, you need a reliable, repeatable system for ensuring your have your eye on your benchmarks and pivot to meet them. We’ll explore how to adopt the systems big businesses use to great success for your solopreneaur writing business.
- Taking Control of Your Ideas, Pitches and Follow-ups: In the final chapter in our series on operating the business side of your freelance travel writing business, we explore how to capture ideas the second you have them, store them for later, and how to adapt best practices to what works for you.
- Story Structure to Take Your Features to the Next Level: Whether you’ve been scared of taking the leap into features because you’re “not that kind of writer” or have been wanting to move into features (or even starting to get those assignments) but spend an inordinate amount of time trying to research and structure those pieces so it feels like more work than it’s worth, this webinar is for you. We explore classic story structures that have been employed, literally, for millennia to guarantee an interesting story as well as travel feature-specific story structures that will have you turning out stories in an hour or two each.
- The Difference Between the Photos You’re Shooting Now and What Magazines Are Publishing: Learn how to get the shots that editors need so you can get more assignments and make more money with your pieces. We look at the shots that work online and those that most of us shoot most of the time and what the difference is in terms of the approach to shot format, variety, and composition to generate the types of photos magazines can use.
- Putting Together a Pitch Portfolio to Support a Big Trip: Here we walk through several press trip itineraries to show who and what to pitch to set up a varied portfolio of coverage for each trip. We discuss five techniques you can use to ensure an impressive pitch portfolio to accompany any press trip request, and how to handle this process whether you’ve never been published and have no connections or have editors that you work with already but perhaps want to branch out to a new subject or geographic area.
- How to Build Serious Business Partnerships at Travel Conferences: In How to Build Serious Business Partnerships at Travel Conferences , we’ll look at how to prepare for meetings at conferences, how to rock them, and how to follow up.
Delivery: To redeem this offer, head to our webinar library and load up your cart with the 11 webinars listed above, then use the coupon chooseyourown to take more than 75% off of your order and grab this package of pitching webinars for just $56 rather than the full price–$209.
Delivery details:
- In the webinar library, add all of the webinars listed above to your cart and enter the code chooseyourown.
- You need to have all 11 webinars of your choosing in your cart for the coupon code to take effect.
- If you have previously purchased one of the webinars in the set, that will preclude you from adding that specific webinar to your cart. We set up new test accounts attached to different email addresses to get around this issue, and recommend you do the same if you are running into this issue as it is the only work around.
- The webinars will be available immediately in your user profile on webinars.dreamoftravelwriting.com, and you will also receive an email for each webinar with the links to the downloadable audio, video, and transcript files.
This offer has now ended. Thank you!
Sunday, January 6: A Baker’s Dozen of Classes to Learn How to Write Every Kind of Travel Article Out There
Today’s holiday trivia: “Nollaig na mBan” or “Women’s Little Christmas” is a tradition celebrated by women across Ireland on January 6. Hearkening back to the days when large families were the norm and men weren’t expected to help around the home, Women’s Little Christmas represented the one day each year when women would finally get a break. To this day, men take over the housework on January 6, while women hold parties or go out to celebrate the day with their friends, sisters, mothers, and aunts.
Beginning in January of 2018 and continuing throughout much of the year, we embarked on a multi-month webinar series with a very special goal in mind: to provide university-style writing training in how to write each of the different types of articles you may be tasked with as a professional travel writer.
We walked through a part of the writing process–structuring your articles–that should come before your fingers hit the keyboard and before you even begin researching your piece to show you how to quit second-guessing yourself and save tremendous time on your articles.
In each hour, we tackled one specific article format, and covered:
- what type of magazines that type of article appears in
- what you need to know to pitch that sort of piece
- the benefits and drawbacks of writing that type of article
- the repeatable scaffold structure you can use every time you write that kind of piece
- how the structure plays out in real-world examples from major print magazines of each article type
Freelance writers’ bank accounts depend on their hourly rates. Doing the same work more efficiently, with less doubt, and using proven, repeatable systems is how you not only earn more per hour, but also ensure better quality articles and more consistent quality for yourself (for your own round of edits) and your editors.
I created this series most of all, however, because I wanted to demonstrate how to structure different types of articles so you could broaden your horizons to new types of writing that you may have been too tentative to try before.
The results for viewers have been instantaneous.
Two very savvy and smart listeners transitioning from academic backgrounds to journalism who had not yet been published in a magazine–in part because imposter syndrome and perfectionism stymied them from completing pitches and getting them out–told me right away that the structural approach to putting together they learned in these webinars inspired them to pitch pieces they thought they’d have to wait years to work on.
“The nuts and bolts webinar gave me confidence in my storytelling and ability to properly structure a story!“
I’m delighted to report that they both had their first pieces published very shortly after that.
Over the course of 2019, we went through 13 different article formats in three main groupings:
- short (front-of-book and back-of-book) articles:
- news briefs
- front-of-book round-ups
- trend pieces
- business profiles
- “postcards”
- feature-style articles
- quest pieces
- guide features
- basket-of-kittens features
- diary pieces
- interview-centric articles
- as-told-to features
- profile pieces
- interview pieces
- celebrity favorites pieces
People sometimes ask me if these are the “correct” names for these article types, but it’s hard to say, because, one of the reasons I wanted to put together such a detailed series is that no one really covers this. specially not to the level of depth of incorporating primary source material in the form of articles published in major, mainstream travel magazines.
I’ve always been frustrated by how most travel writing programs approach this.
Not only do they typically forgo giving you a systematic (and thus tried-and-true and efficient!) method to writing an article, if they give you any specific “training” on writing pieces, it often goes something like this:
- You’re asked to come up with an idea out of the blue.
- You’re expected to write it with no particular magazine or format as a framework.
- You’re given feedback on that one specific article (unsaleable because it’s pre-written without an approved pitch!) without any guidance really about what to do the next time you want to write an article–especially something different.
This kills me. You completely miss out on:
- coming to grips with how rigid magazine formats can be (which saves you tons of drafting time trying to decide what to write)
- understanding how to mold your article idea for different types of articles (and all of the excellent resale value that lies there!)
- using the leg-up a predefined structure gives you on dictating exactly what research does (and does not) need to be done
- building confidence that you can complete whatever article you are assigned, even if the editor shifts away from the way you originally presented your idea
Today is the very first day that our complete, 13-part series is available in our webinar library, and to mark the occasion and cap off this winter’s 12 days of holiday specials, we are giving you the whole set for $180 off.
To take advantage of this offer and grab these 13 webinars just $67–nearly 70 percent off the normal pricing–head to the webinar library, and load up your cart with all of the Article Nuts and Bolts webinars and enter the code bakersdozen for your discount to take effect.
At the regular price ($19 each), this much content would typically set you back nearly $250, as it is basically a 13-week college course in and of itself. For each webinar, you’ll receive:
- streamable high-def video
- smaller downloadable video
- streamable and downloadable audio file
- full transcript available to read on screen or as PDF download
- all webinar slides in PDF form
- any applicable worksheets
Until midnight EST today only, grab our bakers dozen of Article Nuts and Bolts webinars for just $67 with code bakersdozen.
Delivery details:
- In the webinar library, add all of the webinars listed above to your cart and enter the code bakersdozen.
- You need to have all 13 Article Nuts and Bolts webinars in your cart for the coupon code to take effect.
- If you have previously purchased one of the webinars in the set, that will preclude you from adding that specific webinar to your cart. We set up new test accounts attached to different email addresses to get around this issue, and recommend you do the same if you are running into this issue as it is the only work around.
- The webinars will be available immediately in your user profile on webinars.dreamoftravelwriting.com, and you will also receive an email for each webinar with the links to the downloadable audio, video, and transcript files.
- The shopping cart will automatically alert you if it cannot apply the coupon, because the wrong webinars are in the cart.
We release a new holiday special each day between December 26th, 2018, and January 6, 2019, at 12pm EST / 9am EST, and each offer runs for 12 hours, ending promptly at 12am EST or 9pm PST.
Get on the list to receive each offer in your inbox as soon as it is live: